Get a free tote bag with purchases over £90

Get a free tote bag with purchases over £90

Get a free tote bag with purchases over £90

Get a free tote bag with purchases over £90

Get a free tote bag with purchases over £90

Get a free tote bag with purchases over £90

Get a free tote bag with purchases over £90

Get a free tote bag with purchases over £90

Get a free tote bag with purchases over £90

Get a free tote bag with purchases over £90

Our Story

Olive & Bud was created by new mum and new mum-to-be friends who were tired of seeing the same overly gendered babywear designs in mass market retailers and wanted quality, style and longer lasting sizes at affordable prices.

New parenthood is a total minefield as it is, let alone the extra stress of what clothes to buy, how long they’ll last, whether they’re comfy and how much easier/ harder they’ll make the day’s essential activities.

Olive & Bud delivers the ultimate minimalist capsule wardrobe for little ones. Keeping things simple, timeless and gender neutral. Practical for mum/ dad and comfortable for baby/ toddler whilst also catering for unisex styles in soft earthy tones designed to be mixed and matched with one another (the solution to a wardrobe fit to burst with items that never get worn)!

Attention to the little details - in features such as integral mitts, quick and easy access fastenings, non-irritating fabrics and much longer lasting sizing gradients (purposefully oversized fits) - are all part of Olive & Bud's mission to make the process of growing a little life that bit easier.